Meta Ads management
Campaign structure, audience decisions, budget control, testing and ongoing optimisation.
Paid acquisition
Paid ads with thewider journey in view.
Hands-on Meta and Google campaign management supported by practical input on creative, landing pages, tracking and the customer journey around the click.
15% of monthly ad spend · £600 monthly minimum · Ad spend paid separately
Talk to RebeccaWhat is included
Campaign managementwith commercial context.
Google Ads management
Search-led campaign setup and improvement around relevant demand and valuable actions.
Creative and campaign testing
Practical direction on concepts, messages and formats, with tests designed to answer useful questions.
Landing-page input
Identify friction between the advert, the offer and the page, then recommend or implement focused improvements.
Tracking and measurement
Check that the actions being optimised are meaningful and that reporting supports real decisions.
Direct access to me
No account manager or handoff. You work directly with the person making and implementing the decisions.
Pricing
A fee that reflectsthe account being managed.
Monthly management
15% of ad spend · £600 minimum
The management fee scales with spend while the minimum covers the core work required to manage an account properly.
Setup or focused project
Quoted to scope
For new account setup, tracking repairs, audits or a defined launch where ongoing management is not yet the right fit.
Payment terms: management is billed monthly in advance. Advertising spend is paid directly to the platform and software or creative production costs are separate. The initial scope confirms platforms, reporting and any recommended minimum period.
Paid acquisition client feedback“Rebecca has hands-on experience marketing her own products, so she truly understands the realities of marketing a physical product. Every campaign is approached with a clear focus on what will actually drive results.”
Frazer RhodesCo-Founder, Yoyo Laos Sauce
A good fit
For businesses ready tolearn and improve.
Growing ecommerce brands
You need someone who understands margins, creative, product, conversion and the pressure behind online sales.
Service businesses
You have a credible offer, a sensible route to enquiry and enough budget to gather useful data.
Founders serious about scaling
You want controlled testing and commercially honest decisions, not activity designed to make a report look busy.
Frequently asked questions
What to expectbefore we start.
How much ad spend do I need?
It depends on the platform, market and conversion economics. I will be honest if the budget is too thin to produce useful learning or if another channel should come first.
Do you manage both Meta and Google Ads?
Yes. The right platform mix depends on whether demand already exists, how visual the offer is and what the customer needs before acting.
Is creative included?
Creative direction, messaging and testing input are part of management. Larger shoots, specialist production or high volumes of finished assets are scoped separately.
Can you fix the landing page and tracking too?
Yes. Focused improvements may sit within the agreed work; a substantial rebuild or new tracking implementation will be scoped separately so capacity stays clear.
Want paid acquisition managed in context?
Start with a free 15-minute call. We can look at the offer, current spend and what needs to be true around the campaigns for them to work.
Book a free call